Five generations, one conference: Designing events for multigenerational audiences

12 August

Five generations, one conference: Designing events for multigenerational audiences

With five generations now sharing the same workplace, designing for 'the average attendee' is an impossible task. Produced in partnership with Olympia Events, this C&IT expert report unpacks how to ditch outdated event blueprints and create high-impact, inclusive experiences that hit the mark for every delegate.

From active learning shifts to alcohol-free networking, discover how top planners are adapting their event strategies to boost engagement across every age group.

Download the free report now to future-proof your next event.

Inside the report:

Bust stereotypes: Use data over age-based assumptions to shape your event.

Ditch passive lectures: 61% of Gen Z disengage from generic formats—give them active choice.

Reinvent networking: Move past formal receptions with low-pressure, topic-driven formats.

Design for experience: Build in dedicated downtime, sensory breaks, and social-first moments.

Future-proof with tech: Leverage AI and smart tech to deliver hyper-personalised journeys.

Olympia London